Tags are the way that AutomatorWP uses to pass information between triggers and actions.

Tags let’s you setup dynamic content on actions options, for example, on the “Send email to the user” WordPress action you can send the email to a static email, to the user that completes the automation or included, if you have added the trigger “User views a post”, send the email to the post author.

Using tags

When you edit an action option, you will see a button at right of some action fields like this:

Clicking on this button, will show you the list of all available tags:

There are 4 different groups of tags:

Site tags

Those tags refers to information from your site like the site name, the site URL or the admin email.

User tags

Those tags refers to information from the user that completed the automation and include different tags like the user email, display name, first name, etc.

Date and time tags

Those tags lets you place information related with date and time the automation was completed.

The date and time tag let’s you control the format that date will get displayed. You can find more information about this tag here.

Trigger tags

Those tags will appear dynamically every time you add a new trigger to the automation and they refer to information from trigger.

Every trigger has different tags, for example, the trigger “User views a post” includes tags to refer to the post visited like the post title, the post excerpt or included the post author email.

At the moment you click on any tag, it will be added to the field (at caret position):

Special tags

Some tags have some special requirements like edit the tag with a specific parameter, like the user meta tag which requires the meta key to display. All information about those special tags can be found here.